Aki feels sad from being suspended from going to the beach. Aki tries to be helpful in order to make up for what she had done but Natsu is still upset. Meantime, some of the locals get together at the Tourism Office for their K3NSP* monthly meeting. They have to come up with a "machi-okoshi**" for their town. They need a "third specialty" (the other two are the Northern Ama and the KitaTetsu) they could "sell" to tourists. Anbe (Ama) insists her favorite salty-sweet dish, Mamebu while amber miner Oda Ben keeps suggesting, of course, amber. Those ideas are immediately shot down. Tourism is down and so far only the KitaTetsu is having a steady "break-even" rate of customers, most particularly the "creepy" train otakus. "We should come up with an idea that can tickle their fancy!" But no one can think of anything. Meanwhile, Hiroshi drops in at Cafe Riasu, thinking that Aki would be there since "she's not at the beach." Some train otakus suddenly come flooding in the shop, forcing Hiroshi to help out Haruko in serving them. After they leave, Hiroshi keeps mentioning Aki's name, prompting Haruko to ask him, "You like her, right?" Embarrassed, Hiroshi denies it. Just then, Aki arrives making Hiroshi fluster. The K3NSP meeting has ended and some arrive at the cafe. They ask Hiroshi for his "young person's" opinion on what idea they could come up with to help promote the town. He suggests a "Miss Contest." They all like it and brainstorm for a proper name. Daikichi suggests it should be something connected with the local railway line. Again, Hiroshi comes up with a good one: "Miss KitaTetsu." Everyone smiles in agreement.
